e777 Privacy Policy — How We Protect Your Data

1 Introduction

e777 ("we", "us", "the platform") operates the online gaming and sports betting platform available at e777.plus and through the downloadable mobile application. As part of running this platform for players in Pakistan, we process certain personal information about you. This Privacy Policy explains how we handle that information responsibly.

By registering an account on e777, depositing funds in PKR or using any feature of the platform, you acknowledge that you have read and understood this Privacy Policy. If you do not agree with how we handle your data, you should not create an account or use the platform.

This policy applies to all personal data collected through the e777 website, mobile application and any communication channels including live chat and email support. It does not apply to third-party websites or services that may be linked from the platform — those have their own privacy policies which you should review separately.

2 What Personal Information We Collect

The personal information we collect from you falls into the following categories:

We only collect information that is genuinely necessary for the purposes described in this policy. We do not collect sensitive personal information such as religious beliefs, ethnic background or political opinions.

3 How We Collect Your Information

Your personal information reaches us through several routes:

• Directly from you — when you complete the registration form, submit identity documents for verification, make a deposit or withdrawal, or contact our support team.
• Automatically through the platform — when you use the e777 website or mobile app, our systems automatically log technical data including your IP address, device details, session activity and which games or sports markets you access.
• From payment providers — when you make a deposit or request a withdrawal via JazzCash, Easypaisa, Raast, bank transfer or any other supported PKR payment method, the payment provider may share transaction reference data and confirmation status with us to reconcile your account balance.
• From verification partners — where we use third-party identity verification services to confirm that the documents you have submitted are genuine, those services may return a verification result along with extracted identity fields.
• From cookies and similar tracking technologies — as described in the Cookies section of this policy below.

4 How We Use Your Personal Information

We use the personal information we hold about you for the following purposes:

• Account creation and management — to register your account, verify your identity, maintain your player profile and allow you to log in securely.
• Processing transactions — to credit deposits in PKR to your account, process withdrawal requests and maintain an accurate transaction history.
• Platform personalisation — to remember your preferences, display relevant game recommendations and provide a smoother experience across devices.
• Customer support — to respond to your queries through live chat or email, investigate complaints and resolve account disputes.
• Responsible gaming — to monitor account activity for signs of problem gaming behaviour, enforce deposit limits you have set yourself and honour self-exclusion requests promptly.
• Security and fraud prevention — to detect unusual activity, investigate suspected fraud, prevent multiple account abuse and protect the integrity of the platform for all players.
• Platform improvement — to analyse how Pakistani players use the platform so that we can improve game selection, page performance and the overall user experience.
• Legal compliance — to meet any applicable record-keeping or reporting obligations.

We do not use your personal data for automated decision-making that has a significant legal or financial effect on you without human review being part of that process.

5 Payment Data and PKR Transactions

All deposits and withdrawals on e777 are processed in Pakistani Rupees (PKR). The platform supports JazzCash, Easypaisa, Raast instant interbank transfers, standard bank transfers, debit cards and mobile wallets available within the Pakistani financial network.

When you make a deposit, e777 receives a transaction reference number and a confirmation of the PKR amount transferred. We do not store full bank account numbers, card numbers or mobile wallet PINs on our own servers. This sensitive payment credential data is handled directly by the relevant payment provider under their own security standards.

We retain a record of the payment method type (for example, JazzCash or bank transfer) and a masked account reference (for example, the last four digits of an account number) solely to allow us to direct withdrawal funds back to the correct payment method and to resolve any transaction disputes.

6 Sharing Your Information With Third Parties

e777 does not sell, rent or trade your personal data. We only share your information with third parties in the following limited circumstances:

• Payment processors — JazzCash, Easypaisa, Raast, banking partners and card networks receive the minimum information necessary to process your PKR deposit or withdrawal.
• Identity verification providers — if your account requires document verification, a specialist identity verification service will process the documents you submit. These providers operate under strict data processing agreements with us.
• Cloud infrastructure and hosting providers — our platform runs on cloud infrastructure. The providers of that infrastructure may technically have access to stored data but operate under confidentiality agreements and are not permitted to use your data for their own purposes.
• Analytics and performance monitoring tools — we use privacy-respecting analytics tools to understand aggregate platform usage patterns. These tools receive anonymised or pseudonymised data and cannot identify individual players.
• Legal and regulatory requirements — if we are required by a valid legal process, court order or regulatory instruction to disclose specific information, we will comply with that requirement. Where permitted, we will attempt to notify you before doing so.

All third parties who process personal data on our behalf are required to handle that data only for the specific purpose for which it was shared and to apply appropriate security standards. We do not transfer your personal data to recipients outside of the jurisdictions necessary to operate the platform.

7 Cookies and Tracking Technologies

The e777 website and mobile application use cookies and similar technologies to make the platform work properly and to improve the experience for Pakistani players. Below is a summary of the types of cookies we use:

• Essential cookies — these are required for the platform to function. They keep you logged in during a session, remember your active game and maintain your PKR wallet balance display. You cannot opt out of essential cookies without also being unable to use the platform.
• Performance cookies — these collect anonymised data about how pages are used, which games are most popular and where errors occur. This helps us improve platform stability and load times.
• Preference cookies — these remember your language settings, display preferences and notification choices so you do not have to reset them each time you visit.
• Security cookies — these help us detect suspicious login attempts, prevent session hijacking and protect your account from unauthorised access.

Most web browsers allow you to control cookies through their settings. You can choose to block or delete cookies, though doing so may affect how the e777 platform works for you. Instructions for managing cookies are available in your browser's help section.

8 How We Keep Your Data Secure

e777 applies a range of technical and organisational measures to protect your personal information from unauthorised access, loss, alteration or disclosure:

• All data transmitted between your device and e777 servers is encrypted using TLS (Transport Layer Security).
• Passwords are stored as one-way hashed values — we cannot read your password and neither can our staff.
• Access to personal data within our organisation is restricted to staff who have a specific operational need to access it.
• Our systems are monitored around the clock for unusual access patterns, intrusion attempts and data anomalies.
• Two-factor authentication is available on all player accounts and is strongly recommended. Players in Pakistan can use SMS-based or authenticator-app-based 2FA.
• Regular security reviews and penetration tests are conducted to identify and address vulnerabilities before they can be exploited.

Despite these measures, no online platform can guarantee absolute security. If you become aware of any security concern related to your e777 account, please contact our support team immediately through in-app live chat.

9 How Long We Keep Your Data

We keep your personal information only for as long as it is needed for the purposes set out in this policy or as required by applicable law. The general retention periods we apply are:

• Active account data — retained for the lifetime of your e777 account plus a reasonable period after account closure to allow for the resolution of any outstanding disputes or queries.
• Transaction records — PKR deposit and withdrawal records are retained for a minimum period to comply with applicable financial record-keeping requirements.
• Identity verification documents — retained for the period required to meet applicable anti-fraud and identity verification obligations, after which they are securely deleted.
• Support communications — live chat transcripts and email correspondence are retained for a period sufficient to allow follow-up on any related issue, after which they are deleted.
• Marketing preferences — if you unsubscribe from e777 promotional communications, we retain a record of that preference to ensure we do not contact you again.

When data is no longer required, it is either securely deleted or anonymised so that it can no longer be linked to you as an individual.

10 Your Rights Over Your Personal Data

As a player on e777 you have the following rights in relation to the personal information we hold about you:

• Right to access — you can request a copy of the personal data we hold about you at any time by contacting our support team.
• Right to correction — if any of the personal information we hold is inaccurate or out of date, you can ask us to correct it. You can update basic contact details directly through your account settings.
• Right to deletion — you can ask us to delete your personal data. We will action this request where we are not required by law or legitimate operational need to retain the data. Note that requesting deletion will result in your account being closed permanently.
• Right to restrict processing — in certain circumstances you can ask us to limit how we use your data while a concern or complaint is being investigated.
• Right to data portability — you can request that we provide your personal data in a structured, commonly used format so that you can transfer it if you choose to do so.
• Right to withdraw consent — where we process data based on your consent (for example, for marketing communications), you can withdraw that consent at any time through your account notification settings.

To exercise any of the above rights, please contact the e777 support team through the in-app live chat or by email using the address shown in the footer of this page. We will respond to all valid requests within a reasonable timeframe.

11 Minors and Under-18 Players

e777 is strictly an adults-only platform. The minimum age to register an account and use any feature of the platform is 18 years. We do not knowingly collect personal information from anyone under the age of 18.

During registration we require you to confirm your date of birth. Where identity verification is triggered, the documents submitted must confirm that the account holder is at least 18 years of age. Any account found to belong to a person under 18 will be closed immediately, all bets placed from that account will be voided and any deposits will be returned to the payment source.

If you are a parent or guardian and believe that someone under 18 in your household has registered an account on e777, please contact our support team immediately so that the account can be closed and any funds returned.

12 Changes to This Privacy Policy

e777 may update this Privacy Policy from time to time to reflect changes in how we operate the platform, changes to the services we use or changes in applicable law. When we make material changes, we will display a notice to registered players at their next login and update the version number and "Last Updated" date at the top of this page.

We encourage you to review this policy periodically. Continuing to use the e777 platform after an updated Privacy Policy has been published and notified to you constitutes your acceptance of the revised policy.

Minor editorial corrections — such as fixing typographical errors or clarifying existing statements without changing their meaning — may be made without individual notification.

13 Contact Us About Privacy

If you have any questions about this Privacy Policy, want to exercise any of your data rights or have a concern about how your personal information has been handled, please reach out to the e777 support team. We are available 24 hours a day, 7 days a week through in-app live chat, which is the fastest way to get a response.

For written enquiries, you can contact us by email at the address shown in the footer of this page. Please include your registered username and clearly describe your query or request so that we can direct it to the right person and respond as efficiently as possible.

For questions about your account, deposits or responsible gaming tools, you may also find the answers you need on our FAQ page or on the Responsible Gaming page.